As one of the main problem, before all commercial organizations, arises the problem of price determination for their goods and services. In the conditions of the market, pricing is a rather complex process, affected by many factors.
The choice of general direction in the pricing, the main approaches to the definition of prices for new and output products, rendered services with the purpose of increase sales volumes, commodity turnovers, the increase of production and strengthening market positions of the company are provided on the basis of marketing. The prices are in close dependence on other parties of the company activity, achieved commercial results depend on the correct pricing in a great deal.
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